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Sales integration between your email marketing platform and your CRM is a marketing game-changer. Nutshell’s Email marketing lets you send campaigns direclty to targeted lists of your CRM contacts, track email engagment among customers, and even drill down into your contacts’ specific email opens and link clicks—all so you can strategically nourish relationships and drive revenue.
Nutshell’s Email marketing stands above Kit for its:
Kit (formerly ConvertKit) is an email marketing platform primarily made for individual creators, such as bloggers, podcasters, YouTubers, and course creators.
Nutshell’s email marketing tool is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Nutshell’s email marketing connects seamlessly to your CRM data to help you connect with customers at every stage of your marketing funnel.
Nutshell’s Email marketing includes essential features like:
If you’re looking for a good email marketing platform, you may be considering Kit. However, since Kit was made with solopreneurs in mind, it lacks features that can help connect a larger team—and boost your company’s growth.
If you want an email marketing tool that will take your business to new heights, Nutshell’s Email marketing is the best Kit alternative because of its:
Compare these two email marketing tools and discover why Nutshell’s email marketing comes out on top.
At Nutshell, we realize that getting your entire marketing team onto your email marketing platform is essential for optimizing your efforts and improving collaboration. But Kix limits the seats its customers can add: a Newsletter plan (free plan) only lets you have 1 users, Creator plan gets 2 and the Creator Pro unlimited.
While Kix imposes a user limit on each of their plans, Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan, which comes free with every Nutshell Sales subscription. So you can give everyone in your CRM access to the marketing data and tools that will improve decision-making and show you the big picture of how your sales and marketing efforts work together.
Det er utrolig viktig å vite hvilke meldinger du skal bruke for å få e-postabonnentene dine til å selge, for å optimalisere markedsføringsstrategien din. Og budskapet ditt avhenger av hvor abonnenten befinner seg i salgstrakten.
Since Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan (included free with every Nutshell Sales subscription), contact management is built in. It’s easy to use Nutshell’s filter and segment options to group contacts by all kinds of characteristics, even what Zoho Campaigns calls “advanced,” like campaign engagement metrics. And Nutshell’s dynamic lists and fixed audiences make it a breeze to ensure your marketing audiences are laser-focused.
Plus, with your email marketing tool built inside your CRM, your team can easily see every contact’s engagement with your email campaigns—from email opens to specific link clicks.
Kit won’t provide the same level of sales integration. Sure, you could connect it to a CRM, but then you’re just juggling another subscription and if you want a simple, no-code CRM integration, you’ll need the Creator or Creator Pro plan.
Features like email drip campaigns, advanced audience segmentation, email click notifications, an AI writing assistant, and deliverability reporting are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. But Kix reserves some of these features for customers on its Professional tier and doesn’t include others on any tier.
Unlike Kix customers, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, tags, and segmentation help you optimize your email campaigns, while email click notifications and Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Nutshell’s Email Marketing vs. the 3 tiers of Kit
Nutshell’s email marketing is an affordable and scalable option that includes all of our features, whether you’re paying for our minimum contact level ($5/mo for 100 contacts), our maximum contact level listed ($3,985/mo for 1 million contacts), anything in between or anything custom above 1 million.
We keep it simple with one plan Kit has 3 plans to sift through.
Nutshell Prisene er basert på antall markedsføringskontakter du har – så enkelt er det.
How many logins your email marketing provider allows for in the plan. For Nutshell, there is no extra cost to grant someone in your CRM access to Email Marketing.
Ønsker du å få flere i markedsføringsteamet ditt inn i CRM- og e-postmarkedsføringsplattformen, men vil ikke betale for et helt CRM-sete? Hvis du har Nutshell Pro eller høyere, får du tre seter kun for markedsføring i Nutshell- helt gratis!
Some email providers will impose a limit on how many contacts you can have in your plan—Nutshell doesn’t. Kit limits your subscribers to 300, on even their top plan.
Since Email marketing works seamlessly with Nutshell, you can access all your contact, lead, and sales information from a single platform to see how your marketing efforts translate into sales.
Muligheten til å utnytte kraften i kunstig intelligens til å hjelpe deg med å skrive e-postinnhold.
Email marketing will alert you as soon as someone clicks on a link, giving you up-to-the-minute insights on who’s engaging with your emails.
De fleste leverandører av e-postmarkedsføring tilbyr rapportering om leveringsdyktighet, åpningsfrekvens, klikkfrekvens og klikksporing. Nutshell kan også varsle et bestemt teammedlem i CRM-systemet ditt hvis det klikkes på en bestemt lenke!
Med disse kan du sammenligne statistikk fra samme kampanje over tid. På Nutshell tilbyr vi denne typen rapportering for nyhetsbrevene dine.
Ved å koble et egendefinert domene til e-postmarkedsføringsplattformen øker du merkevaregjenkjennelsen og forbedrer leveringsraten for e-post. På Nutshell kan alle kunder koble til så mange egendefinerte domener de ønsker.
Email marketing offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns.
De fleste leverandører av e-postmarkedsføring vil ha en grense på hvor mange e-poster du kan sende gjennom plattformen i løpet av en måned. Til Nutshell , kan du sende 8 ganger så mange e-poster enn du har kontakter. 500 kontakter vil bety en grense på 4000 e-poster/måned.
Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Email marketing.
De Nutshell Landing Pages-tillegget gir teamet ditt mulighet til å lage tilpassede landingssider for å engasjere besøkende og generere konverteringer. I tillegg synkroniseres destinasjonssider med Nutshell Skjemaer og Nutshell Planlegger, slik at du sømløst kan samle besøksinformasjon, planlegge møter og få tilgang til alle disse dataene fra CRM.
With Email marketing, you can keep track of basic information as well as see a history of your relationship with the contact and keep detailed notes on their profile.
Validerer utgående e-post med DMARC, SPF, DKIM og andre teknologier for å sikre at den når frem til målgruppen din.
Email marketing gives all customers the power to automate targeted, multi-email campaigns based on contacts’ behavior.
Hvis du ikke er designer eller ikke er komfortabel med kode, trenger du denne funksjonen i en plattform for e-postmarkedsføring.
Bruk en forhåndsdefinert mal og legg inn bedriftens varemerke.
Er du komfortabel med å kode e-posten din og liker du nøyaktige spesifikasjoner? Da vil du ha denne funksjonen.
Du kan bruke tagger til raskt å gruppere kontakter for å opprette en målgruppe. Et eksempel kan være at du ønsker å nå ut til alle som har deltatt på en bestemt messe. Hvis du legger til taggen "August 2023 Trade Show", kan du enkelt finne alle kontakter med den taggen direkte på Nutshell.
Gjør det mulig å velge et senere tidspunkt eller en senere dato for utsendelse av en markedsførings-e-post.
Supportartikler og videoer som hjelper deg med å komme i gang.
Opprett en henvendelse via en support-e-post.
Snakk med et ekte menneske i åpningstiden.
Hvis du integrerer e-postmarkedsføringsverktøyet ditt med CRM-systemet, kan du oppnå enda bedre markedsføringsresultater. Med alle CRM-dataene lett tilgjengelig kan du analysere kundenes preferanser, opprette målgrupper for e-postmarkedsføring og automatisere kampanjer for å nå ut til kundene.
Du kan også spore e-postengasjement, for eksempel åpninger, klikk og konverteringer, noe som gir deg innsikt du kan bruke til å få til et salg.
Ved å integrere CRM-systemet med e-postmarkedsføringsplattformen kan du segmentere kontaktene dine basert på faktorer som kundehistorikk, kjøpshistorikk og demografi, slik at du kan sende svært målrettede e-poster som fører til konverteringer.
Klikkvarsler på e-post tar abonnentens engasjementstrategi til neste nivå, og avslører hvordan og hvor din oppsøkende virksomhet har størst innvirkning. Du vil kunne se hvilke unike individer som interesserer seg for meldingene dine, slik at du kan se på potensielle kunder.
Disse varslene er utrolig nyttige for både markedsførere og selgere. Markedsførere kan bli varslet hver gang noen klikker på en påmeldingslenke til et webinar, ser på en video eller viser andre tegn på seriøs interesse, og kan deretter optimalisere strategien sin deretter.
Since our Email marketing works seamlessly with your CRM, your sales team can contact those who clicked on your links to convert them into sales.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s Email marketing software is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, and essential features like email drip sequences and click notifications on every plan, Email marketing can help your business level up its outreach and drive higher revenue.
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