“Nutshell is super user-friendly and intuitive
“I would highly recommend Nutshell
“Easy to use and... wait for it ... 100% buy in!
“Nutshell is both simple and powerful
Integration between your landing page builder and your CRM is a must for building strong customer relationships. Nutshell Landing pages is more than a landing page builder—it helps you turn visitors into leads and then loyal customers. Plus, Nutshell Landing pages is native to Nutshell, so you can eliminate a third-party integration.
Nutshell Landing pages stands above Instapage for its:
Instapage is a landing page builder with features such as a drag-and-drop builder, ad mapping tools, and analytics tools.
Nutshell Landing pages is the native landing page tool for Nutshell, available as part of the Nutshell Marketing suite. And because Nutshell Landing pages connects seamlessly to your CRM data, your team gets the insights they need to turn website visitors into leads and then customers.
Users with an active Nutshell Sales subscription can automatically access our no-code landing page builder through Marketing Foundation to create high-converting landing pages (displaying the Nutshell brand).
Our Landing pages work seamlessly with Nutshell Forms, Scheduler (our built-in meeting scheduling tool), and the rest of your CRM data.
Searching for the best landing page builder and considering Instapage? With its restrictive visitor and seat limits, as well as its lack of native sales integration, Instapage may not be the best tool for your business.
Nutshell Landing pages is the Instapage alternative with:
Compare these landing page builders side-by-side to see for yourself why Nutshell Landing pages is the better option.
Nutshell Landing pages works natively in Nutshell CRM, so it’s easy to get the full picture of every lead relationship! You can easily embed Nutshell forms in your landing page and connect your Nutshell Scheduler page to gather information about your prospects and collect bookings.
And with Nutshell Analytics, it’s easy to turn every visitor into a lead by optimizing your interactions. You can track landing page visitors, how they found your site, and their geographic location, company, industry, and more. Plus, add your Google Tag Manager ID to your Nutshell landing page to track every event that occurs on your page.
Instapage has limited integration options, but does integrate with HubSpot, Marketo, and Salesforce (using Zapier for other software integrations). This means that you need a separate CRM account, adding unnecessary expense to your software budget.
More landing page traffic is something to celebrate, right? Well, when Instapage puts a cap on the incoming leads you bring in, success can feel more like a punishment. Each Instapage plan has a landing page traffic limit that includes all your landing pages.
For example, if your traffic increases from 10,000 to 20,000 visitors across all your landing pages, you’ll be forced to upgrade from the Create plan to the Optimize plan, paying twice the cost.
Instapage also limits the number of custom domains you can add to your account. Both the starter plan, known as the Create plan, and the upgraded plan (Optimize) allow you to publish only two subdomains. That means if you want to publish extra domains, you have to upgrade to the Custom plan by contacting the Instapage team directly.
All Nutshell Landing pages plans allow unlimited traffic, and all Marketing Pro users get unlimited custom domains. You can connect as many of your company’s custom domains as you want to host your landing pages – or you can use Nutshell’s provided domain. And we’re celebrating any boost you gain in visitor traffic—we won’t penalize you for growing!
Landing pages are designed to boost visitor conversions, whether it’s a form submission, resource download, or a call to your sales team.
Nutshell Landing pages helps you complete the customer journey with seamless web form and meeting scheduler integration. Easily add a Nutshell form or Nutshell Scheduler to your landing page so visitors can provide you with their information, download your resource, book a meeting with you, and more.
Instapage only provides a web form builder in its landing page creator. So, if you want to allow visitors to schedule a meeting with your team, you’ll need to add another integration.
Landing pages is included with all Nutshell Sales subscriptions—it’s part of our Marketing suite, and all Nutshell Sales subscribers automatically have access to our Marketing Foundation tier, giving you a no-code landing page builder to create Nutshell-branded landing pages.
With Marketing Foundation, you’ll also get these powerful features:
Upgrading to the Marketing Pro plan increases your landing page creation capabilities with:
As a Marketing Pro subscriber, your marketing team will also have the tools it needs to reach your target audience and strengthen customer relationships right from your CRM, including:
Nutshell Landing pages vs. Instapage (updated April 2025)
Nutshell Landing pages is an affordable and scalable landing page builder. Subscribing to Nutshell Sales starts at just $13 per user per month, and with it, you’ll have access to all Marketing Foundation features, which includes our no code Landing page builder (Nutshell branded). Upgrade to Marketing Pro for just $49 per month to build landing pages with the Nutshell branding removed and host them on unlimited custom domains.
Therefore, some Landing pages features are only available in our Marketing Pro plan. We’ll highlight those features in the table below.
We keep it simple: Essential Landing pages features available on Marketing Foundation, and advanced features available on Marketing Pro. Instapage has three separate plans to sift through.
Landing pages is part of our Marketing Suite. Our Marketing Foundation is included at no cost. Marketing Pro, which includes more Landing page features and additional tools, is $49/mo
All Nutshell Sales users have free access to Landing Pages, Get 3 additional marketing-only seats with Marketing Foundation and up to 10 additional marketing-only seats with Marketing Pro.
Nutshell Landing pages doesn’t limit your page’s visitors or force you to upgrade if your traffic grows!
With Marketing Pro, connect an unlimited number of custom domains where you can host your landing pages.
Nutshell Landing pages works natively with Nutshell, so you get the complete picture of every client relationship.
Embed your Nutshell Scheduler on your landing page to allow visitors to book meetings with your team.
Easily track landing page conversions like form submissions and booked meetings. And with Nutshell Analytics, you can track information about your landing page visitors like their geographic location, industry, company, and more.
Nutshell Landing pages lets you add your Google Tag Manager ID to track events that occur on your landing page, like clicks, video views, and form submissions.
On Marketing Pro, customers can build landing pages with the Nutshell branding removed. Landing pages created by Marketing Foundation users will include Nutshell branding.
See how your landing page will look on desktop or mobile to optimize for every visitor.
Start from one of Nutshell’s beautiful and professional landing page templates, or start from scratch.
With the drag-and-drop builder in Nutshell Landing pages, there’s no coding necessary!
Available Monday through Friday from 7:30 am to 5:30 pm EST (excluding holidays).
Email support@nutshell.com to create a support ticket.
Landing pages are designed to increase visitor conversions, whether that’s filling out a form or booking a meeting with your team. And every visitor is a potential customer with whom you can build a relationship.
Integrating your CRM and landing page builder makes it easy to sync data between the two to optimize your interactions with leads. For example, when someone visits your landing page and fills out a form, you need somewhere to store their submission—and a CRM is the perfect place.
With Nutshell Landing pages, all the data you collect about landing page visitors—from their form submissions to their company and geographic location—syncs seamlessly in your Nutshell Sales account. That makes it easy to see all your leads’ information and needs in one place so you can make the most of every encounter and move them toward a sale.
When you want to design and host custom landing pages that convert visitors and provide insight into your customer journey, Nutshell Landing pages is the landing page builder that meets your company’s needs.
Bring your sales and marketing tools together with access to Marketing Foundation and integrate your Landing pages with web form and meeting scheduler tools to gather more lead information and schedule meetings with ease. Upgrade to Marketing Pro to add free unlimited custom domains, unlimited seats, and high-converting landing pages with the Nutshell branding removed. Marketing Pro subscribers also get advanced email and SMS marketing capabilities to elevate and complement your marketing campaign.
Whether you opt to upgrade to Marketing Pro or stick with the essential features provided through Marketing Foundation, Nutshell Landing pages can help your business level up its marketing strategies and boost revenue.
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