Sales integration between your email marketing platform and your CRM is a marketing game-changer. Nutshell’s Email marketing lets you send campaigns direclty to targeted lists of your CRM contacts, track email engagment among customers, and even drill down into your contacts’ specific email opens and link clicks—all so you can strategically nourish relationships and drive revenue.
Nutshell’s Email marketing stands above Kit for its:
Kit (formerly ConvertKit) is an email marketing platform primarily made for individual creators, such as bloggers, podcasters, YouTubers, and course creators.
Nutshell’s email marketing tool is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Nutshell’s email marketing connects seamlessly to your CRM data to help you connect with customers at every stage of your marketing funnel.
Nutshell’s Email marketing includes essential features like:
If you’re looking for a good email marketing platform, you may be considering Kit. However, since Kit was made with solopreneurs in mind, it lacks features that can help connect a larger team—and boost your company’s growth.
If you want an email marketing tool that will take your business to new heights, Nutshell’s Email marketing is the best Kit alternative because of its:
Compare these two email marketing tools and discover why Nutshell’s email marketing comes out on top.
At Nutshell, we realize that getting your entire marketing team onto your email marketing platform is essential for optimizing your efforts and improving collaboration. But Kix limits the seats its customers can add: a Newsletter plan (free plan) only lets you have 1 users, Creator plan gets 2 and the Creator Pro unlimited.
While Kix imposes a user limit on each of their plans, Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan, which comes free with every Nutshell Sales subscription. So you can give everyone in your CRM access to the marketing data and tools that will improve decision-making and show you the big picture of how your sales and marketing efforts work together.
Saber qual mensagem usar para levar seus assinantes de e-mail a realizar uma venda é extremamente importante para otimizar sua estratégia de marketing. E suas mensagens dependem de onde o assinante está em seu funil de vendas.
Since Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan (included free with every Nutshell Sales subscription), contact management is built in. It’s easy to use Nutshell’s filter and segment options to group contacts by all kinds of characteristics, even what Zoho Campaigns calls “advanced,” like campaign engagement metrics. And Nutshell’s dynamic lists and fixed audiences make it a breeze to ensure your marketing audiences are laser-focused.
Plus, with your email marketing tool built inside your CRM, your team can easily see every contact’s engagement with your email campaigns—from email opens to specific link clicks.
Kit won’t provide the same level of sales integration. Sure, you could connect it to a CRM, but then you’re just juggling another subscription and if you want a simple, no-code CRM integration, you’ll need the Creator or Creator Pro plan.
Features like email drip campaigns, advanced audience segmentation, email click notifications, an AI writing assistant, and deliverability reporting are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. But Kix reserves some of these features for customers on its Professional tier and doesn’t include others on any tier.
Unlike Kix customers, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, tags, and segmentation help you optimize your email campaigns, while email click notifications and Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Nutshell’s Email Marketing vs. the 3 tiers of Kit
Nutshell’s email marketing is an affordable and scalable option that includes all of our features, whether you’re paying for our minimum contact level ($5/mo for 100 contacts), our maximum contact level listed ($3,985/mo for 1 million contacts), anything in between or anything custom above 1 million.
Integrar sua ferramenta de e-mail marketing com seu CRM desbloqueia resultados de marketing ainda melhores. Com todos os seus dados de CRM na ponta dos dedos, você pode analisar as preferências de seus clientes, criar públicos de e-mail marketing e automatizar campanhas para alcançar seus clientes.
Você também pode monitorar o envolvimento com o e-mail, como aberturas, cliques e conversões, o que lhe dá uma visão que pode ser usada para fazer uma venda.
Por fim, a integração do seu CRM com a plataforma de marketing por e-mail permite segmentar seus contatos com base em fatores como histórico de clientes, histórico de compras e dados demográficos para enviar e-mails altamente direcionados que geram conversões.
As notificações de cliques por e-mail levam sua estratégia de engajamento do assinante para o próximo nível, revelando como e onde seu alcance tem o maior impacto. Você poderá ver quais indivíduos exclusivos se interessam por suas mensagens para que você possa se concentrar em clientes em potencial.
Essas notificações são incrivelmente úteis tanto para profissionais de marketing quanto para vendedores. Os profissionais de marketing podem ser notificados sempre que alguém clicar em um link de inscrição em um webinar, assistir a um vídeo ou mostrar outros sinais de grande interesse e, então, otimizar sua estratégia de acordo.
Since our Email marketing works seamlessly with your CRM, your sales team can contact those who clicked on your links to convert them into sales.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s Email marketing software is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, and essential features like email drip sequences and click notifications on every plan, Email marketing can help your business level up its outreach and drive higher revenue.
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